VISION

To build a network of gyms where fitness feels good - creating a movement and redefining how people experience fitness.

MISION

To make fitness feel good - every day, for every member.

VALUES

• Ownership
  ‍We lead solutions, take responsibility, and act with the mindset of an owner.
  We don’t wait - we step up, fix, improve and move forward.
• Standards
  ‍We take pride in doing things properly - consistently, professionally and with care.
  Excellence in the small things creates excellence in everything.
• Energy
  We bring positivity, presence and connection to every session, every conversation, every day.
  Our energy sets the tone for the room.
• Connection
  ‍We build real relationships.
  We listen, support and create meaningful connections with members, teammates and the wider community.
  We’re in the business of people - so we make every interaction count.